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    Company Media Contact Information
    Media Contact Name: 
    Janice Tucciarone
    Media Contact E-Mail: 
    Media Contact Phone: 
    6155030245
    Company: 
    The Carlstar Group LLC
    Booth #: 
    45019

    Franklin, TN – November 1, 2016 - The Carlstar Group is excited to announce the appearance of Tommy Boshers and Marc Christ, hosts of the hit TV show Detroit Muscle, in the SEMA (Specialty Equipment Market Association) Cragar booth #45019. The duo is set to talk with fans and sign autographs on Tuesday, November 1st, from 2-4 p.m.

    Boshers and Christ modified a 2016 Camaro SS to create a unique, one-of-a-kind Cragar Camaro. The Camaro is part of a sweepstakes that will be given to one lucky Cragar enthusiast. The project was documented in a two-part series showing details of the Camaro’s upgrades and custom applications.

    “The Cragar Camaro Sweepstakes has been a tremendous hit with the fans of PowerNation,” stated Matthew Hawkins, President of RTM. “We are very excited to have Tommy and Marc in the Cragar booth to show off this incredible build and talk to viewers in person.”

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    Company Media Contact Information
    Media Contact Name: 
    ilar meeks
    Media Contact E-Mail: 
    Media Contact Phone: 
    1-601-630-7792
    Company: 
    Great Day Inc.
    Booth #: 
    38123

    Push Button Axle Deployment Systems (PBADS) & Push Button Spare Tire Release Systems PBSTRS

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    Company Media Contact Information
    Media Contact Name: 
    Chris Shelley
    Media Contact E-Mail: 
    Media Contact Phone: 
    +44 (0)7850379575
    Company: 
    Dymag
    Booth #: 
    47233

    Dymag 01/USA

    Date: OCTOBER 2016 – For Immediate Release

    DYMAG LAUNCHES THE BOXSTROM CARBON HYBRID AUTO WHEEL
    – ITS LIGHTEST, STIFFEST AND STRONGEST WHEEL EVER – AT SEMA 2016

    Dymag, the British wheel company that developed the world’s first commercially available carbon composite auto wheel and motorcycle wheels, is launching its new carbon hybrid auto wheel at SEMA 2016.

    The company famous for designing and supplying wheels to F1 and IndyCar racing teams and legends such as Ayrton Senna, Nigel Mansell and Alain Prost, will unveil the Boxstrom Carbon Hybrid Auto Wheel, for which international patent applications have been submitted, on their exhibitor booth 47233 at SEMA, taking place on November 1 - 4 at the Las Vegas Convention Centre.

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    Company Media Contact Information
    Media Contact Name: 
    Bryson Ross
    Media Contact E-Mail: 
    Media Contact Phone: 
    970-963-4873, ext. 160
    Company: 
    Midland Radio
    Booth #: 
    38005

    LAS VEGAS (Nov. 1, 2016) – At the 2016 SEMA trade show, leading two-way communications manufacturer Midland Radio presents three feature-rich additions to the company’s popular MicroMobile product line.

    Embraced by auto enthusiasts across the spectrum of motorized travel for its impressive range, compact size, exceptional clarity and compatibility with most hand-held radios, the Midland MicroMobile MXT100 represented a significant advancement in trail and off-road communication technology when it was released in 2015.

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    Company Media Contact Information
    Media Contact Name: 
    Efrain Olivares
    Media Contact E-Mail: 
    Media Contact Phone: 
    818-254-7196
    Company: 
    Sentury Tire
    Booth #: 
    43215

    Sentury Tire North America Debuts New Groundspeed Brand at SEMA 2016
    Company follows up expansive U.S. factory announcement with new product line

    Las Vegas, Nev. (October 31, 2016) – Sentury Tire signaled a long-term commitment to the North American market earlier this year when the global tire manufacturer announced a $530 million investment in a 400-acre, 1.4 million square-feet plant and research center in LaGrange, Georgia. Today, the company announced more news at the 2016 Specialty Equipment Market Association (SEMA) show with the introduction of its Groundspeed tire brand, including six new tire models suited for the full range of North American driving needs.

    Sentury Tire North America will break ground for its world-class manufacturing operation during early 2017. With a 12-million-unit production capacity on tap once the facility is fully operational in 2018, executives are now focused on building out a strong North American dealer and distributor network.

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    Company Media Contact Information
    Media Contact Name: 
    Martin Ngwneya
    Media Contact E-Mail: 
    Media Contact Phone: 
    7706317500
    Company: 
    Hella, Inc.
    Booth #: 
    23213

    – First light bar manufactured completely with high performance plastic body –

    Peachtree City, GA — HELLA, Inc., the North American after¬market subsidiary of automotive lighting and electronics supplier HELLA, introduces the new HELLA LED Light Bar 470. It features a revolutionary design that combines powerful LED lighting with a sleek, aerodynamic low profile, low weight plastic body. HELLA is the first manufacturer to produce a driving light bar with a high performance plastic body. The HELLA LED Light Bar 470 features 16 durable, high-performance automotive grade LEDs that produce 166,000-candela power at a very low power consumption of just 35W.

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    Company Media Contact Information
    Media Contact Name: 
    martin ngwenya
    Media Contact E-Mail: 
    Media Contact Phone: 
    7706317500
    Company: 
    HELLA, Inc.
    Booth #: 
    23213

    – New applications, new colors, OE replacements, back-up alarm, air horns –

    Peachtree City, GA — HELLA, Inc., the North American aftermarket subsidiary of automotive lighting and electronics supplier HELLA, has substantially expanded its retail horn sales program with 24 new horn part numbers featuring new applications, OE replacements, a low cost back-up alarm, and air horn options.

    The line, which now has a total of 34 retail horn SKUs, includes both blister pack and retail box additions and offers a choice of models and price points to meet a variety of customer needs including professional technicians, high-tech tuners, custom enthusiasts, heavy-duty truckers, and off-roaders, as well as general motoring consumers.

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  • 10/28/16--15:03: New HELLA LED Retrofit Bulbs
  • Company Media Contact Information
    Media Contact Name: 
    Martin Ngwenya
    Media Contact E-Mail: 
    Media Contact Phone: 
    7706317500
    Company: 
    HELLA, Inc.
    Booth #: 
    23213

    – Instant modern lighting for your vehicle’s interior –

    Peachtree City, GA — HELLA, Inc., the North American after¬market subsidiary of automotive lighting and electronics supplier HELLA, introduces the new HELLA LED Retrofit Bulbs. Apart from their pleasant color temperatures and reliable brightness, the new LED Retrofit Bulbs from HELLA are an attractive choice offering greater energy efficiency and long service life over standard bulbs.

    Retrofitting the HELLA LED bulbs is quick and easy to do thanks to the practical "Plug & Play" principle. You can individually set the tone inside your vehicle by choosing between white (5,000k) and cool white (6500K). These new 12V bulbs are impact and vibration-resistant and have a homogenous light distribution.

    Consuming only 1W of power these LED bulbs come in white and cool white with a luminous flux that ranges from 35 lm to 65 lm.

    The 6418LED bulbs has a SV8.5-8 base with a length of 36mm and replaces the 6418 bulb.

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  • 10/28/16--15:11: New HELLA Wiper Blade Range
  • Company Media Contact Information
    Media Contact Name: 
    martin ngwenya
    Media Contact E-Mail: 
    Media Contact Phone: 
    7706317500
    Company: 
    HELLA, Inc.
    Booth #: 
    23213

    Peachtree City, GA — HELLA, Inc., the North American after¬market subsidiary of automotive lighting and electronics supplier HELLA, introduces the newest and largest wiper blade range in its history. HELLA blades now cover 98% of cars and trucks with its conventional blades, rear blades, commercial blades and beam blades (Cleantech). All of the blades feature graphite natural rubber, EASY CHANGE connectors (pre-installed), high grade stainless steel flexors and a reengineered multipoint support system that provides an ideal fit to windshields.
    CLEANTECH BLADES
    Cleantech, our newest most innovative wiper blade has a uniform distribution of forces on the windshield, which minimizes the formation of streaks. Furthermore, the aerodynamic design reduces the wind uplift, thereby reducing the wind noise as well. The design also reduces the wear on the wiper blades.
    REAR BLADES

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    Company Media Contact Information
    Media Contact Name: 
    Betsy Bennett
    Media Contact E-Mail: 
    Media Contact Phone: 
    503-246-0237
    Company: 
    Goodguys Rod & Custom Association
    Booth #: 
    22975

    Goodguys Rod & Custom Association Announces 2017 Event Schedule

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    Company Media Contact Information
    Media Contact Name: 
    Caitlin Hanson
    Media Contact E-Mail: 
    Media Contact Phone: 
    951-445-2670
    Company: 
    LINE-X LLC
    Booth #: 
    31107

    HUNTSVILLE, Ala., (October 26, 2016) – LINE-X – a global leader in powerful protective coatings complemented with first-rate Truck Gear by LINE-X accessories – is storming into the 2016 SEMA Show with a vibrant display of the brand’s #unbreakable #style in booth #31107, November 1-4.

    NEW OEM DEBUTS IN NORTH AMERICA WITH LINE-X ARMORED CONCEPT.
    The Alkane Dominator off-road fire/rescue concept SUV is based on a production prototype vehicle created by the new truck OEM Alkane, which is making its North American debut at SEMA. The beastly machine, positioned as an alternative to Humvee-like SUVs, features a durable exterior finish, LINE-X Body Armour and an industry-leading LINE-X PREMIUM bedliner.

    FAMED BUILDERS PRESENT OFF-ROAD MACHINES AND EXTREME PROTECTION.

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    Company Media Contact Information
    Media Contact Name: 
    Christina Kwan
    Media Contact E-Mail: 
    Media Contact Phone: 
    702-292-5112
    Company: 
    Race Ramps
    Booth #: 
    21217

    Race Ramps, the leader in making stronger, lighter and safer ramp solutions for vehicles, introduces their new Supercar FlatStopper, which prevents flat spotting on tires when a vehicle is stored for 30 or more days. When it comes to performance vehicles, wider tires are the standard. The new Supercar FlatStopper accommodates tires up to 14-inches wide.

    The Supercar FlatStopper measures 16"W x 28"L and is an addition to Race Ramps' successful line of FlatStoppers which includes the standard FlatStoppers (for tires up to 12-inches wide) and the 10-inch FlatStoppers (for tires up to 8-inches wide). The Supercar FlatStopper (Product ID: RR-FS-16-SC) is available in black and retails at $297.00 and also available for a limited time in red (Product ID: RR-FS-16-SC-R) and retails at $327.00.

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    Company Media Contact Information
    Media Contact Name: 
    Angela McMahon
    Media Contact E-Mail: 
    Media Contact Phone: 
    404-543-9636
    Company: 
    TramBed
    Booth #: 
    31275

    November 1, 2016 (Alpharetta, GA)–Metcam today announced that TramBed 2.0, its patented commercial truck bed extension, will soon be available on the Truck Candy website. Although Truck Candy sells internationally, its headquarters are U.S.-based in Glendale, Arizona. The firm has been accredited with the Better Business Bureau (BBB) since 2005 and it enjoys an A+ rating from the BBB. Truck Candy is also Trustwave Verified, ensuring online purchasers that their transactions will be safe.

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    Company Media Contact Information
    Media Contact Name: 
    Shari Arfons
    Media Contact E-Mail: 
    Media Contact Phone: 
    3302449980
    Company: 
    McCullough Public Relations, Inc.
    Booth #: 
    33199

    MILWAUKEE – BOLT®, the innovators of Breakthrough One-Key Lock Technology, knows the best way to prevent costly trailer theft is with a visible and functional sign of security. To meet this need, the company is introducing its Off-Vehicle Coupler Lock that secures a trailer when it’s not attached to a vehicle.
    The Off-Vehicle Coupler Lock is a new dimension in trailer security that features BOLT’s patented one-key lock technology that permanently programs locks to the vehicle’s ignition key for single-key use no matter how many BOLT locks are being used. The lock is easily programmed the first time the ignition key is inserted into the BOLT Lock cylinder through the use of spring-loaded plate tumblers that move up and down to uniquely code the cylinder to that specific key.

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    Company Media Contact Information
    Media Contact Name: 
    Shari Arfons
    Media Contact E-Mail: 
    Media Contact Phone: 
    3302449980
    Company: 
    McCullough Public Relations, Inc.
    Booth #: 
    24851

    BRIGHTON, Mich. – Lingenfelter Performance Engineering announces their new High Flow Direct Injection Fuel Injectors, Pump and Camshaft Kit for GM’s Gen V V8 (PN L700046914). Having the right combination of components is supremely important when choosing performance parts, and with today’s technological wonders that power our cars, that statement has never been more true. That’s why LPE is offering this kit, featuring their Big Bore Direct Injection High Volume Fuel Pump (PN L710156914), High Flow Direct Injection K-DI™ Kinetic Nozzle Geometry Fuel Injectors (PN L730116922) and their proprietary line of LPE GT35 Gen V V8 performance camshafts to tailor a fuel delivery system that will optimize your engine’s performance.

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    Company Media Contact Information
    Media Contact Name: 
    Shari Arfons
    Media Contact E-Mail: 
    Media Contact Phone: 
    3302449980
    Company: 
    McCullough Public Relations, Inc.
    Booth #: 
    12339

    New XPEL PRIME™ HP Features Hybrid Technology that Looks Cool and Feels Cool

    SAN ANTONIO– XPELTM has broadened its portfolio of top-quality automotive window films with XPEL PRIME™ HP, the newest addition to its PRIME window film line. Maintaining the same flawless appearance and clarity over time as its existing films, the PRIME HP series joins the company’s popular line-up of CS PRIME and PRIME XR.
    XPEL’s PRIME HP film features a hybrid dye-metal construction, designed for higher heat rejection than traditional dyed films, but with a more reflective finish. And it’s specifically formulated to not interfere with radio, cellular, or Bluetooth signals.
    The new film line reduces heat and glare, while its SPF 1,000 protection effectively blocks more than 99 percent of harmful UV rays. Available in 5 percent to 50 percent shades, the HP series has a total solar energy rejection of up to 59 percent .

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    Company Media Contact Information
    Media Contact Name: 
    Shari Arfons
    Media Contact E-Mail: 
    Media Contact Phone: 
    3302449980
    Company: 
    McCullough Public Relations, Inc.
    Booth #: 
    12339

    SAN ANTONIO – Paint protection film manufacturer XPEL™ Technologies Corp. will introduce its XPEL ULTIMATE pre-cut Off-Road Lighting Protection kits at the International Off-Road & UTV Expo taking place at WestWorld in Scottsdale, Ariz. September 23-25, 2016.
    XPEL will offer pre-cut ULTIMATE paint protection film kits for UTV headlights and LED light bars for the 2014-2017 Polaris RZR® 1000XP. The company will soon be expanding its line to include film coverage for UTV body parts, headlight and light bar kits for the Yamaha® YXR 1000R, Can-Am® Maverick 1000R as well as other popular UTV models. These products will be sold exclusively via the company’s website at www.xpel.com.

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  • 10/31/16--18:56: Perun: A TPMS revolution
  • Company Media Contact Information
    Media Contact Name: 
    Owen Lee
    Media Contact E-Mail: 
    Media Contact Phone: 
    323-347-8411 / +886939536282
    Company: 
    Perun Tech
    Booth #: 
    50120

    Perun has launched a new external TPMS: “Perun Smart Bluetooth TPMS” in October 2016, with many rare designs built in.

    One of the most important features is that it adopts Bluetooth 4.0 works directly with smartphone, so user can immediately monitor tire status, completely replacing regular TPMS’ monitors, transceivers, and/or wires in car. Perun will immediately sent alert when abnormalities found, no matter the phone is multi-tasking, or even in hibernate.

    The whole installation and maintenance can be done by user in a few minutes, saving lots of time and money.

    Perun is very special because it allows user to choose monitoring modes according to different needs each drive. The world’s only “Super Background Mode“ turns Perun into an invisible safety devise which continuously monitor in the background even when the phone is asleep, allowing user to focus on driving.

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    Company Media Contact Information
    Media Contact Name: 
    Mike Mathis
    Media Contact E-Mail: 
    Media Contact Phone: 
    1.855.632.8031
    Company: 
    Atturo Tires
    Booth #: 
    40231

    3901 Grove Ave
    Gurnee, IL 60046 USA
    info@atturo.com
    SEMA Booth #40231

    FOR IMMEDIATE RELEASE
    November 6, 2016
    Las Vegas, NV USA

    Atturo Calculates The Pressure
    New Online Web Application Calculates New Pressure for Alternative Tire Sizes

    One of the easiest modifications many drivers make to their SUVs, Jeeps, and Light trucks is to upgrade the tire and wheel size beyond OEM specs. Atturo has built a PSI calculator to make it easier for vehicle owners to calculate a new PSI based on alternative Atturo tire sizes for their vehicle.

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    Company Media Contact Information
    Media Contact Name: 
    Mike Mathis
    Media Contact E-Mail: 
    Media Contact Phone: 
    855 632 8031
    Company: 
    Atturo Tires
    Booth #: 
    40231

    3901 Grove Ave
    Gurnee, IL 60046 USA
    info@atturo.com
    SEMA Booth #40231

    FOR IMMEDIATE RELEASE
    November 4, 2016
    Las Vegas, NV USA

    Atturo Wins Big in 2016 TORC Series Racing Trail Blade® M/Ts
    Tire Manufacturer Sponsors Two Top Ten Overall Winners in Pro-Light Class Racing
    And Validates Company’s Knife Blade Design Strategy

    Atturo Tire has won big in 2016’s The Off Road Championship (TORC) series with Pro Light racers Travis Dinsmore (#43) and Andrew Carlson (#151). Both drivers finished in the Top Ten overall standings with many individual standout wins throughout the season, racing on DOT standard Atturo Trail Blade M/T tires.

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