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    Company Media Contact Information
    Media Contact Name: 
    Sheila Stevens
    Media Contact E-Mail: 
    Media Contact Phone: 
    7348383128
    Company: 
    ATEQ TPMS Tools, LC
    Booth #: 
    40235

    Livonia, Michigan – June 14, 2017. ATEQ TPMS Tools, LC announces the launch of French and Spanish of the Americas region of ateq-tpms.com. The website provides essential information about ATEQ TPMS tools, services and education.

    The website is part of ATEQ’s outreach efforts to enhance the availability of TPMS tool information and services to French and Spanish speaking customers and partners in North and South America.

    “There is an increasing demand for those who seek opportunities to learn more about TPMS systems and tools in Canada, Latin America and South America”, stated Sheila Stevens, Marketing Coordinator at ATEQ TPMS Tools, LC. “We are very proud to introduce new languages to our website to cater to our French and Spanish speaking technicians, customers and partners.”

    ATEQ also has bilingual personnel staffing its TPMS support lines in Canada and the United States. For more information, go to ATEQ-TPMS.COM and choose your preferred language.

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    Company Media Contact Information
    Media Contact Name: 
    Jeff Holland
    Media Contact E-Mail: 
    Media Contact Phone: 
    5626401758
    Company: 
    Electra Meccanica
    Booth #: 
    50842

    Electra Meccanica Vehicles Corporation (EMV) will show off its new 2017 SOLO electric vehicle (EV) at the Specialty Equipment Manufacturer Association’s (SEMA) show being held in Las Vegas from October 31 through November 3, 2017. After years of development, this one-person, innovative commuter vehicle is now available for the American viewing public to experience following its world debut in Vancouver last year. Fully-refundable deposits for the SOLO can be placed online at electrameccanica.com.

    “The entire team here at Electra Meccanica is excited to unveil the SOLO at the SEMA show,” states Jerry Kroll, CEO of Electra Meccanica. “We encourage enthusiasts as well as any specialty equipment manufacturers to come over to our booth #50842 at the show and see this amazingly transformative commuter vehicle.”

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    Company Media Contact Information
    Media Contact Name: 
    Debbie Liguori
    Media Contact E-Mail: 
    Media Contact Phone: 
    6306288083
    Company: 
    BOLT BUSTER HEAT INDUCTION TOOL
    Booth #: 
    11083

    New & Improved Bolt Buster BB2X HIGH POWER light weight portable magnetic high-frequency heat induction tool. Use to heat up anything metallic quickly and precisely without an open flame. More power true 1800 Watts at 95% efficiency! Heat a ¾” nut cherry red hot (1200oF) in seconds. Torchless Heat Induction is a proven time-saving alternative for the removal of rusted on bolts and lug nuts, frozen brake calipers, side moldings, frozen gas tank strap bolts, wheel bearings and more. The BB2X comes complete with a coil kit.


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    Company Media Contact Information
    Media Contact Name: 
    Greg Randolph
    Media Contact E-Mail: 
    Media Contact Phone: 
    2088060251
    Company: 
    DECKED LLC.
    Booth #: 
    30042, 61022

    DECKED Debuts System for Midsize Pickups

    Same Storage Functionality and Features as Full-Size, Improved Design

    DECKED is pleased to announce that its highly requested storage and organization system for midsize trucks is now available. After two years of engineering and manufacturing preparation, DECKED is now offered for trucks like Tacoma, Colorado, Canyon and Frontier in North America as well as a wide variety of fitments for foreign vehicles like Hi-Lux, Amarok, Navara and Ranger in the international market.

    DECKED for midsize trucks features the same 2000lb system payload, 200lb load capacity per drawer and overall system weight of ~210lbs as full-size vehicle versions. The new mid-size DECKED system is constructed from the same injection molded HDPE with a galvanized steel sub-frame in-molded for strength and rigidity. Like all DECKED systems, it is engineered in Detroit and made in the USA.

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    Company Media Contact Information
    Media Contact Name: 
    Sam Lee
    Media Contact E-Mail: 
    Media Contact Phone: 
    6269376988
    Company: 
    Pilot Inc.
    Booth #: 
    20113

    Aligning with Pilot’s aggressive growth initiative, the acquisition of the iconic RBP brand strengthens Pilot’s brand portfolio.

    City of Industry, CA, September 5, 2017

    Pilot Inc. announced that it has wholly acquired Rolling Big Power (RBP), the premium truck accessories lifestyle brand, including its highly coveted custom wheels division – its second acquisition within the last year.

    From grilles and lift kits, to wheels and almost everything in between, RBP manufacturers luxury truck accessories allowing the builder to feature their unique personality to be showcased in their truck. Utilizing Pilot’s strength in distribution and coupled with RBP’s innovative products, the combined powerhouse of RBP and Pilot will elevate the entire truck builder experience with the brand.

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    Company Media Contact Information
    Media Contact Name: 
    AJ Rivera
    Media Contact E-Mail: 
    Media Contact Phone: 
    4803890891
    Company: 
    Innovative Creations Inc.
    Booth #: 
    30179

    Easily Match Your Steps to Your Stainless and Chrome Trim.

    The best looking steps on the market now come in a fresh new option, ultra durable polished stainless steel! Made from SUS304 stainless steel which is one of the most durable stainless steel options available. The ICI Magnum RT Steps will accent your chrome trim perfectly. The patented drop down step offers a one-of-a-kind look and adds excellent functionality while getting into and out of your truck.

    The new version of the ICI Magnum RT Steps offer a totally new look for customer looking for something other than the matte black or chrome nerf bars. Late model trucks have been adding more and more chrome to their designs and we took notice. Our RT Step design has proven to be a winner and now our new finish options add even more versatility when choosing a step product.

    Ultra Durbale SUS304 Stainless Steel
    8K Finishing process Polished to Mirror Like Finish
    Patented Drop-Down Angular Step #D757622

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    Company Media Contact Information
    Media Contact Name: 
    Shari Arfons
    Media Contact E-Mail: 
    Media Contact Phone: 
    330-244-9980
    Company: 
    Forgeline Motorsports
    Booth #: 
    25063

    DAYTON, Ohio – Forgeline Motorsports will debut its newest one-piece monoblock design wheel at the 2017 Specialty Equipment Market Association (SEMA) show taking place October 31 through November 3 in Las Vegas. The DR1 is truly directional, which means that it has separate left and right versions so they look the same on each side of the car.

    Forgeline’s monoblock wheels are created from a single 6061-T6 aluminum forging. This aerospace-grade forging is milled to create a wheel that is exceptionally strong and stiff, yet lightweight. The directional I-beam spokes extend all the way into the center cap so that the DR1 has the look of a centerlock wheel. Available in 18-, 19-, 20- and 21-inch diameters, in any finish Forgeline offers, the DR1 wheel is an out-of-the-box design for the company.

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    Company Media Contact Information
    Media Contact Name: 
    Dan Jensen
    Media Contact E-Mail: 
    Media Contact Phone: 
    800-448-1876
    Company: 
    Chariot Concepts LLC
    Booth #: 
    45332

    The TruStack Tire Dolly has been issued a patent (US Patent 9,610,963) for its innovative tie-down system and for its clever and unique caster configuration.

    While major tire retailers enjoy strong brand recognition among their potential customers, small tire retailers have to inform every potential customer that drives by that they sell tires for a living. That’s why when you drive down a street with tire stores, it is common to see dozens of tires stacked out by the road in front of those stores.

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    Company Media Contact Information
    Media Contact Name: 
    Jeannie Bryja
    Media Contact E-Mail: 
    Media Contact Phone: 
    586-803-7014
    Company: 
    Bartec USA
    Booth #: 
    40186

    Sterling Heights, MI [September 2017] – Bartec USA, the North American leader in TPMS Diagnostic tools and solutions, announces that their latest innovation, the Tech200Pro has won TWO very prestigious awards. First, the Tech200Pro was recognized by Professional Tool and Equipment as one of this year’s Innovative Tools and second, the Tech200Pro was named a TOP 10 Tool by Undercar Digest. Only the finest tools are selected for these distinguished awards; tools that are capable of helping technicians become more efficient are selected, and a Bartec tools has once again been recognized as such by the industry!

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    Company Media Contact Information
    Media Contact Name: 
    Jeannie Bryja
    Media Contact E-Mail: 
    Media Contact Phone: 
    586-803-7014
    Company: 
    Bartec USA
    Booth #: 
    40186

    Sterling Heights, MI [September 2017] – Bartec USA, the North American leader in TPMS Diagnostic tools and solutions, announces their latest update to the TPMS Desktop, version 4.0! Desktop 4.0 includes the brand new feature REMOTE TOOL SETUP. Using the newly released Tech200Pro Tire inspection tool, the front counterperson can remotely preconfigure the Tech200Pro tool with the proper MAKE, MODEL and YEAR settings as the customer’s information is entered. This saves the extra step of having to set up the tool and makes the vehicle inspection process more efficient and accurate.

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    Company Media Contact Information
    Media Contact Name: 
    Bill Cunningham
    Media Contact E-Mail: 
    Media Contact Phone: 
    3236622508
    Company: 
    Atturo Tires
    Booth #: 
    43265

    Atturo Tire has sponsored a new series of vehicles for SEMA 2017 all with its Trail Blade® series tires. Thanks to its partnerships with many other SEMA companies, many of the vehicles expanding Atturo’s presence at the 2017 SEMA show will feature – the Trail Blade BOSS®. This tire, the most aggressively styled tire in the Trail Blade series, is built for tackling the hardcore off road. So much so that the BOSS is the tire of choice for the Expedition SEMA Toyota FJ traveling over 5,000 miles off road on its way to the SEMA Show.

    The BOSS tread is designed from the Quartermaster QSA-1 BOSS HOG knife, a blade made for heavy duty, hardcore use. Alternating shoulder blocks follow the outline of the knife handle tread. The tread’s high void ratio provides superior grip across the varied terrain. Smaller center tread blocks are linked for stability from the high abrasion abuse of rocks.

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    Company Media Contact Information
    Media Contact Name: 
    Mr. Kevin Brazil
    Media Contact E-Mail: 
    Media Contact Phone: 
    909-257-1646
    Company: 
    Badger Performance Mfg Co.
    Booth #: 
    51634

    Badger Performance Mfg Co. and 3-D Ink are proud to present their new innovative wheel accessory Product "3-D Spinners" Made from high strength 6061-T6 Billet Aluminum and designed to enhance the looks of your stock OEM wheels. They give your existing factory wheels a custom one off appearance without the high cost of buying a new set of wheels. They are designed to spin freely as you drive and will stay spinning when you come to a stop. We make them for many applications starting with 2010-2017 Chevrolet, Dodge and Ford's modern muscle 20" Wheels.

    Stop by our SEMA booth #51634 and see our 3-D Spinners for yourself, we look forward to meeting you.
    3-D Ink located in Glendora CA is an engineering and design company focusing on product development for the aftermarket automotive industry with an emphasis on wheel deign.

    Note: Dealer inquiries welcomed.


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    Company Media Contact Information
    Media Contact Name: 
    Jacki Lutz
    Media Contact E-Mail: 
    Media Contact Phone: 
    248-218-8049
    Company: 
    Schrader Performance Sensors
    Booth #: 
    40115

    Auburn Hills, MI (September 14, 2017) – Schrader Performance Sensors, the automotive aftermarket brand of Sensata Technologies and world leader in TPMS, is pleased to announce the launch of an entirely new website and URL. Schrader’s new website offers an all-encompassing and easy access platform for TPMS training and product information.

    The goal of this new website is to provide visitors with quick and easy information to learn about all things TPMS and browse information geared toward their specific needs. The new website has a simple, easy-to-follow layout, improved functionality and enhanced focus on TPMS information and training materials. There is a clear navigation to Driver Education and Tech Training resources along with the market leading TPMS products and solutions currently offered by Schrader.

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    Company Media Contact Information
    Media Contact Name: 
    kevin Brazil
    Media Contact E-Mail: 
    Media Contact Phone: 
    909-257-1646
    Company: 
    Badger Performance Mfg Co.
    Booth #: 
    51634

    Badger Performance Mfg Co. Is proud to offer it's two new Brands of Badger Performance Harmonic Balancers for 2017. We Engineer, Manufacture and Distribute Automotive Harmonic Balance Dampers for High Performance Race and Street Applications. Our company has been producing and expanding both aftermarket product lines for the last 18 years supplying many other companies in the private label market.

    Badger Pro-SFI Harmonic Dampers are Designed and Manufactured to meet the safety requirements of Specification SFI 18.1 for sanctioned professional racing events. Our proven manufacturing processes meet and even exceed OEM Specifications ensuring exact Form, Fit and Superior Function.

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    Company Media Contact Information
    Media Contact Name: 
    Greg Price
    Media Contact E-Mail: 
    Media Contact Phone: 
    8477784426
    Company: 
    LIQUID ARMOUR PROTECTIVE COATINGS LLC
    Booth #: 
    51406

    Liquid Armour Protective Coatings LLC will be releasing 4 new industry changing products at SEMA 2017. Buyers are welcome to request samples and see product demos at booth #51406. Products will also be available in the "New Product Showcase" area.

    Product #1. LA-50ML-KIT

    The Liquid Armour 50ML kit is a multi-layerable, clear, liquid nano-ceramic coating. When cured this technology will adhere itself to the surface to form a permanent, non-stick, and extremely strong yet flexible protective shield. Liquid Armour can be described as a coat of Armour that outlasts the elements. SGS tested, passed, & certified for 9H scratch and 240hr salt corrosion.

    Product #2. LA-DG101

    Degreaser + works great on all solid automotive & marine surfaces.

    Features:

    Removes wax, grease and oil. use to prep surface for Ceramic coating
    Safe for use on all solid surfaces. will not deteriorate clear coats.
    Safe to use on Aluminum, Chrome, Alloy, or Clear coated wheels.

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  • 09/21/17--10:44: New 4" Premium Lift Kits
  • Company Media Contact Information
    Media Contact Name: 
    KENDRA MILLER
    Media Contact E-Mail: 
    Media Contact Phone: 
    4252641391
    Company: 
    ARB 4X4 ACCESSORIES
    Booth #: 
    34083

    With the popularity of the Jeep Wrangler JK 4” kit (OMEJK4), ARB 4X4 Accessories is happy to announce two more 4” kit options. Now available with OME Adjustable Front and Rear Control Arms.

    ARB has offered an Old Man Emu 4” kit with the OME Sport Shock Absorbers or with OME BP-51 High Performance Bypass Shock Absorbers for several years now. With the introduction of OME Adjustable Control Arms for the Jeep Wrangler JK last year, ARB has created these new ‘Premium’ kits that will supply all the components of the OME 4” kits with a complete set of adjustable front and rear control arms (upper and lower).

    Wrangler owners now have an easy, one part number option for a complete solution, whether that is outfitting their rig with OME Sport or BP-51 Shock Absorbers.

    Contact Details:

    Telephone: 888-427-2872
    Website: arbusa.com


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    Company Media Contact Information
    Media Contact Name: 
    Gregor Hanuschak
    Media Contact E-Mail: 
    Media Contact Phone: 
    610-357-6346
    Company: 
    Smack Innovations
    Booth #: 
    Launchpad

    Ever have trouble staying alert on a long drive? The startup Smack Innovations, a SEMA Launchpad semifinalist, has just the device for you. Imagine being able to smack your steering wheel to hear real drum sounds on your car speakers on top of the music you’re listening to. Smack’s aftermarket “Deluxe” model makes it possible.

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    Company Media Contact Information
    Media Contact Name: 
    Kaitlin Jarvis
    Media Contact E-Mail: 
    Media Contact Phone: 
    770-649-0880
    Company: 
    Sentury Tire North America
    Booth #: 
    43197

    NEW GROUNDSPEED VOYAGER MT TIRE TO DEBUT AT SEMA 2017

    Engineered to tackle the toughest trails, Sentury Tire’s newest offering delivers rugged style and reliability for off-road enthusiasts

    LaGrange, Ga. (September 15, 2017) – Sentury Tire’s GroundSpeed tire family gets a tough new member with the addition of the rugged Voyager MT. The company’s latest design joins a lineup of top-quality passenger vehicle, SUV, CUV and light truck tires, including reliable and well-priced choices for city, highway and all-terrain driving requirements. The Voyager MT will debut in the Sentury Tire North America exhibit during the 2017 Specialty Equipment Market Association (SEMA) show held in Las Vegas, from October 31 through November 3, 2017.

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  • 10/03/17--12:51: T MARK TOOLS
  • Company Media Contact Information
    Media Contact Name: 
    Mark Carli
    Media Contact E-Mail: 
    Media Contact Phone: 
    407-416-9412
    Company: 
    T MARK TOOLS
    Booth #: 
    51310

    T Mark Tools LLC will be making our first appearance at this year’s 2017 SEMA Show. Mark Carli, the creator of T Mark Tools, grew up around different car projects as well as his own restorations. He soon discovered the need for a finishing tool that would NOT scratch chrome nuts and bolts. Not finding anything on the market, he started to work toward what is today T Mark® Tools. Come by the Performance Pavilion we’re at booth 51310 and see for yourself the state-of-the-art line of non-metal Sockets and Wrenches. T Mark Tools is excited to share its products and solve your problems.


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    Company Media Contact Information
    Media Contact Name: 
    Michael Voronkin
    Media Contact E-Mail: 
    Media Contact Phone: 
    +1 929 999 41 89
    Company: 
    AZARD Group
    Booth #: 
    50935

    There are more than 270 million cars in the USA not counting trucks. Every 10th car has window vent visors. The total capacity of vent visors’ market in the USA is over 1.620.000.000 USD a year (in retail prices).

    The minimum average cost of a set of vent visors in the US retail stores is about 60 USD. If you start a business of selling vent visors and your share on the USA auto market is only 1%, the annual turnover will be about $ 8.1 million USD or 22,252 USD a day (in wholesale prices).

    AZARD Group is the largest producer of car visors in Russia. Our production has received the national award "Autocomponent of the year". We spent on building the technology, production and business processes for over 10 years and are ready to transfer this experience.

    For Media Inquiries, Contact:
    Michael Voronkin
    info@azardaroma.com
    +1 929 999 41 89


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